2004-03-20

Bushs dreimonatige Medienkampagne gegen Kerry

--- Bushs Spin Doctors haben sich eine 90-t�gige Medienkampagne gegen den demokratischen Herausforderer Kerry ausgedacht, berichtet die New York Times. Ob die detaillierte und festgezurrte Planwirtschaft im Wahlkampf aber wirklich wirkt?: President Bush's campaign is following an aggressive and precise 90-day media strategy to define Senator John Kerry as indecisive and lacking conviction, with a coordinated blitz of advertisements, speeches and sound bites, senior campaign advisers said this week. The goal, several campaign aides said, is to first strip Mr. Kerry of the positive image that he carried away from the Democratic primary contests and then to define him issue by issue in their own terms before the summer vacation season. The central thrusts will be national security and taxes, they said. The aides said the strategy was planned weeks ago in coordination with Karl Rove, Mr. Bush's chief political aide, while Mr. Kerry was battling for his party's nomination. The aides are following a tight timetable, they said, and they want to have defined Mr. Kerry on their terms between now and early June, when they expect voters to stop paying close attention to politics, at least for a time. In addition, Mr. Kerry will very likely have a much larger war chest with which to fight by then, reducing the effect of the Republican media blitz.

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